Team Lead Co-Creation & Consumer Insights HYVE
Dorothée Stadler
Dorothée Stadler is Team Lead Co-Creation & Consumer Insights at HYVE and has been managing customer-centric innovation projects for companies in the automotive, FMCG, finance and outdoor/sports sectors, among others, for more than 10 years.
In order to consistently involve users in the innovation process, she continuously develops co-creation methods and tools and works on new approaches such as the HYVE Innovation Labs.
She studied Business Administration at LMU Munich and at Saint Mary's University in Halifax, Canada with a focus on innovation management, market research, strategic business management & intercultural communication.